<?xml version="1.0" encoding="UTF-8"?><rss version="2.0" xmlns:atom="http://www.w3.org/2005/Atom"><channel><title>Antony Evans Blog</title><description>DTC operator turned AI builder. Writing on agentic commerce, AI systems, and the future of commerce.</description><link>https://antonyevans.com/</link><atom:link href="https://antonyevans.com/rss.xml" rel="self" type="application/rss+xml"/><item><title>How to build a portable memory for AI agents</title><link>https://antonyevans.com/blog/own-your-brain/portable-memory-for-ai-agents/</link><guid isPermaLink="true">https://antonyevans.com/blog/own-your-brain/portable-memory-for-ai-agents/</guid><description>Once models are cheap and interchangeable, the valuable part of an AI setup is your context. A one-minute explainer on keeping that memory in files you control, outside any one vendor.</description><pubDate>Fri, 09 Oct 2026 00:00:00 GMT</pubDate></item><item><title>AI cost per task: why AI feels pricier as it gets cheaper</title><link>https://antonyevans.com/blog/system-lens/c127-ai-cost-per-task/</link><guid isPermaLink="true">https://antonyevans.com/blog/system-lens/c127-ai-cost-per-task/</guid><description>Frontier AI runs cost more every year, but at fixed quality AI cost per task is falling about 13x a year. Why both are true, and the rate I&apos;d plan agents on.</description><pubDate>Mon, 28 Sep 2026 00:00:00 GMT</pubDate></item><item><title>Zuckerberg being the savior of humanity wasn’t on my bingo card for 2026</title><link>https://antonyevans.com/blog/notes/zuckerberg-savior-ai-glasses-2026/</link><guid isPermaLink="true">https://antonyevans.com/blog/notes/zuckerberg-savior-ai-glasses-2026/</guid><description>Zuckerberg&apos;s AI glasses vision, the UN&apos;s AI standards debate, and who gets to decide the future of AI.</description><pubDate>Fri, 25 Sep 2026 00:00:00 GMT</pubDate></item><item><title>I got bitter lessoned</title><link>https://antonyevans.com/blog/ai-native-operating-model/bitter-lessoned-dev-process/</link><guid isPermaLink="true">https://antonyevans.com/blog/ai-native-operating-model/bitter-lessoned-dev-process/</guid><description>Sol-6 and Opus 5.5 broke my dev process. I&apos;m ripping out the heavy software factory I spent three months perfecting and going agile: continuous testing on staging, frontier models at higher reasoning, and no more independent judges.</description><pubDate>Thu, 24 Sep 2026 00:00:00 GMT</pubDate></item><item><title>The constraints are human now</title><link>https://antonyevans.com/blog/ai-native-operating-model/constraints-are-human-now/</link><guid isPermaLink="true">https://antonyevans.com/blog/ai-native-operating-model/constraints-are-human-now/</guid><description>AI capability is no longer the scarce input. What&apos;s actually holding back adoption: organizational buy-in, trusted context, action authority, energy, permission to build, and economic controls.</description><pubDate>Tue, 22 Sep 2026 00:00:00 GMT</pubDate></item><item><title>Agents are making a second computer surprisingly useful</title><link>https://antonyevans.com/blog/engineering/agents-second-computer/</link><guid isPermaLink="true">https://antonyevans.com/blog/engineering/agents-second-computer/</guid><description>Why I use Linux machines alongside my main computer: overnight work, more memory, separate access and remote connections through Tailscale.</description><pubDate>Thu, 17 Sep 2026 00:00:00 GMT</pubDate></item><item><title>AI makes mistakes, it&apos;s stochastic, here&apos;s how I manage those</title><link>https://antonyevans.com/blog/engineering/ai-makes-mistakes-it-s-stochastic-here-s-how-i-manage-those/</link><guid isPermaLink="true">https://antonyevans.com/blog/engineering/ai-makes-mistakes-it-s-stochastic-here-s-how-i-manage-those/</guid><description>AI is fundamentally probabilistic and will make mistakes. Seven ways I manage that, from human review to fresh-context judges to shrinking the blast radius of any single error.</description><pubDate>Wed, 09 Sep 2026 00:00:00 GMT</pubDate></item><item><title>Here&apos;s my current AI stack</title><link>https://antonyevans.com/blog/system-lens/c126-current-ai-stack/</link><guid isPermaLink="true">https://antonyevans.com/blog/system-lens/c126-current-ai-stack/</guid><description>Here&apos;s my current AI stack: open source, a dedicated memory system, multi-agent access, spec judges, evals, and as much of the process in code as possible.</description><pubDate>Mon, 31 Aug 2026 00:00:00 GMT</pubDate></item><item><title>Git-owned knowledge base: markdown in git is not a hack</title><link>https://antonyevans.com/blog/system-lens/c125-git-owned-knowledge-base/</link><guid isPermaLink="true">https://antonyevans.com/blog/system-lens/c125-git-owned-knowledge-base/</guid><description>A git-owned knowledge base is markdown in a repo you control. A YC launch listed that as a hack. You want a record you can diff, refuse, and take with you.</description><pubDate>Fri, 28 Aug 2026 00:00:00 GMT</pubDate></item><item><title>33 workflows, five layers — what a real harness looks like from the inside</title><link>https://antonyevans.com/blog/engineering/c058-ea-harness-five-layers/</link><guid isPermaLink="true">https://antonyevans.com/blog/engineering/c058-ea-harness-five-layers/</guid><description>The piece I wrote on harnesses described five component layers that every production agentic system needs: orchestration and planning, an execution environment, validation and quality control, context and memory management, and logic and interaction.</description><pubDate>Tue, 11 Aug 2026 00:00:00 GMT</pubDate></item><item><title>Launching Shop CLI</title><link>https://antonyevans.com/blog/engineering/c071-shop-cli-launch/</link><guid isPermaLink="true">https://antonyevans.com/blog/engineering/c071-shop-cli-launch/</guid><description>Shop CLI: A Tool Built for AI Agents, Not Humans</description><pubDate>Tue, 11 Aug 2026 00:00:00 GMT</pubDate></item><item><title>How AI Agents Reshape Business Relationships</title><link>https://antonyevans.com/blog/engineering/c072-agents-relationships-agentic-economy/</link><guid isPermaLink="true">https://antonyevans.com/blog/engineering/c072-agents-relationships-agentic-economy/</guid><description>Not all business relationships do the same job. Research shows which ones survive the agentic economy, and which were always just expensive due diligence.</description><pubDate>Tue, 11 Aug 2026 00:00:00 GMT</pubDate></item><item><title>Meta-prompting — the thinking skill that makes AI useful</title><link>https://antonyevans.com/blog/engineering/c073-meta-prompting/</link><guid isPermaLink="true">https://antonyevans.com/blog/engineering/c073-meta-prompting/</guid><description>The skill that actually makes AI useful: meta-prompting</description><pubDate>Tue, 11 Aug 2026 00:00:00 GMT</pubDate></item><item><title>When to fix AI&apos;s work by hand vs fix the system that produced it</title><link>https://antonyevans.com/blog/engineering/c075-fix-the-work-or-fix-the-system/</link><guid isPermaLink="true">https://antonyevans.com/blog/engineering/c075-fix-the-work-or-fix-the-system/</guid><description>The short version: When an AI agent gets a task 80% right, you can patch the last 20% by hand and ship today, or fix the instruction behind it and never touch that task again. The patch is faster now. The fix compounds. Most people, me included, pick the patch too often, because the economics that should govern the choice have changed and our instincts haven&apos;t caught up.</description><pubDate>Tue, 11 Aug 2026 00:00:00 GMT</pubDate></item><item><title>Fable is back — what using an expensive, deeply capable model teaches about discriminating AI use</title><link>https://antonyevans.com/blog/engineering/c083-fable-is-back/</link><guid isPermaLink="true">https://antonyevans.com/blog/engineering/c083-fable-is-back/</guid><description>Fable is back. And it&apos;s changing how I think about thinking.</description><pubDate>Tue, 11 Aug 2026 00:00:00 GMT</pubDate></item><item><title>Why Your AI System Is Never Done</title><link>https://antonyevans.com/blog/engineering/c099-ai-systems-never-done/</link><guid isPermaLink="true">https://antonyevans.com/blog/engineering/c099-ai-systems-never-done/</guid><description>Antony Evans argues that building an AI system is farming, not hunting: there is no finished, shipped state, only a system you keep tending as models change.</description><pubDate>Tue, 11 Aug 2026 00:00:00 GMT</pubDate></item><item><title>AI Agent Burnout: Running a Team That Never Clocks Out</title><link>https://antonyevans.com/blog/writing/c122-ai-agent-burnout-team-that-never-clocks-out/</link><guid isPermaLink="true">https://antonyevans.com/blog/writing/c122-ai-agent-burnout-team-that-never-clocks-out/</guid><description>Antony Evans on why AI agents that work all night push founder-operators toward the same always-on habits, and why he has not solved it yet.</description><pubDate>Tue, 11 Aug 2026 00:00:00 GMT</pubDate></item><item><title>The honesty test for AI-assisted writing</title><link>https://antonyevans.com/blog/product/c110-honesty-test-ai-assisted-writing/</link><guid isPermaLink="true">https://antonyevans.com/blog/product/c110-honesty-test-ai-assisted-writing/</guid><description>The honesty test for AI-assisted writing isn&apos;t who typed the words, it&apos;s whether the idea is genuinely yours: a first-person account of one writer&apos;s pipeline.</description><pubDate>Tue, 11 Aug 2026 00:00:00 GMT</pubDate></item><item><title>I asked my AI to audit its own product&apos;s code for what was slow. It blamed my safety rules, not the code.</title><link>https://antonyevans.com/blog/ai-native-operating-model-grounded-practitioner/c103-my-safety-rules-were-the-bottleneck/</link><guid isPermaLink="true">https://antonyevans.com/blog/ai-native-operating-model-grounded-practitioner/c103-my-safety-rules-were-the-bottleneck/</guid><description>I asked my AI to audit its own product&apos;s code for what was making development slow and expensive. I expected it to blame the code. It blamed me.</description><pubDate>Mon, 20 Jul 2026 00:00:00 GMT</pubDate></item><item><title>I published the first customer-facing release of my company mind, and the hard part was making sovereignty boring and true</title><link>https://antonyevans.com/blog/own-your-brain/c106-i-published-my-mind-as-a-real-release/</link><guid isPermaLink="true">https://antonyevans.com/blog/own-your-brain/c106-i-published-my-mind-as-a-real-release/</guid><description>This week I gave my company mind away as something anyone can actually install, and the hardest part was making it boring.</description><pubDate>Sat, 18 Jul 2026 00:00:00 GMT</pubDate></item><item><title>The vendor should not be able to reach into your data — and my architecture makes that true</title><link>https://antonyevans.com/blog/own-your-brain/c102-custody-boundary/</link><guid isPermaLink="true">https://antonyevans.com/blog/own-your-brain/c102-custody-boundary/</guid><description>I spent today deciding what my own product is allowed to reach. The answer I kept landing on was: nothing of yours.</description><pubDate>Fri, 17 Jul 2026 00:00:00 GMT</pubDate></item><item><title>Someone else graded the code my AI wrote</title><link>https://antonyevans.com/blog/ai-native-operating-model/c096-someone-else-graded-my-ai/</link><guid isPermaLink="true">https://antonyevans.com/blog/ai-native-operating-model/c096-someone-else-graded-my-ai/</guid><description>I had someone from outside look at code my AI wrote this week. Not the output, the actual work. Every file, every test, every corner where a tired human would have cut one.</description><pubDate>Thu, 16 Jul 2026 00:00:00 GMT</pubDate></item><item><title>I let my company mind change itself, but only under governance</title><link>https://antonyevans.com/blog/own-your-brain-verify-your-verifiers/c101-governed-write-layer/</link><guid isPermaLink="true">https://antonyevans.com/blog/own-your-brain-verify-your-verifiers/c101-governed-write-layer/</guid><description>For weeks my company mind could read itself but not change itself. Today I let it write back, and the hard part wasn&apos;t the writing. It was deciding what it&apos;s allowed to change without me.</description><pubDate>Wed, 15 Jul 2026 00:00:00 GMT</pubDate></item><item><title>The night my own system refused a direct order</title><link>https://antonyevans.com/blog/verify-your-verifiers/c093-the-record-overruled-me/</link><guid isPermaLink="true">https://antonyevans.com/blog/verify-your-verifiers/c093-the-record-overruled-me/</guid><description>Tonight my own system refused to do what I told it to.</description><pubDate>Tue, 14 Jul 2026 00:00:00 GMT</pubDate></item><item><title>The best investment right now might be the founder you&apos;ll never see pitch</title><link>https://antonyevans.com/blog/writing/c091-fundraising-opportunity-cost/</link><guid isPermaLink="true">https://antonyevans.com/blog/writing/c091-fundraising-opportunity-cost/</guid><description>Last updated: 2026-07-05</description><pubDate>Fri, 10 Jul 2026 00:00:00 GMT</pubDate></item><item><title>AI-redpilled: the test that separates talk from what&apos;s built</title><link>https://antonyevans.com/blog/grounded-practitioner/c097-ai-redpilled-screenshare-test/</link><guid isPermaLink="true">https://antonyevans.com/blog/grounded-practitioner/c097-ai-redpilled-screenshare-test/</guid><description>AI-redpilled gets claimed constantly and checked rarely. Here&apos;s the screen-share test a Laurel CPO uses to tell real AI use from talk, for people and teams.</description><pubDate>Fri, 10 Jul 2026 00:00:00 GMT</pubDate></item><item><title>I gave an AI the keys to merge my own code</title><link>https://antonyevans.com/blog/ai-native-operating-model/c089-keys-to-merge-my-own-code/</link><guid isPermaLink="true">https://antonyevans.com/blog/ai-native-operating-model/c089-keys-to-merge-my-own-code/</guid><description>Today I did something that would have sounded reckless to me a year ago. I gave an AI permission to merge my own code into my repositories without asking me first.</description><pubDate>Sat, 04 Jul 2026 00:00:00 GMT</pubDate></item><item><title>What my second child taught me about freedom</title><link>https://antonyevans.com/blog/writing/c080-fatherhood-freedom/</link><guid isPermaLink="true">https://antonyevans.com/blog/writing/c080-fatherhood-freedom/</guid><description>I used to think kids were the end of my freedom. Two of them in, I&apos;ve found almost the exact opposite.</description><pubDate>Sun, 21 Jun 2026 00:00:00 GMT</pubDate></item><item><title>Declinism is a choice, and a self-fulfilling one. Abundance mentality as the rational, generative bet.</title><link>https://antonyevans.com/blog/product/c078-stop-telling-me-the-world-is-ending/</link><guid isPermaLink="true">https://antonyevans.com/blog/product/c078-stop-telling-me-the-world-is-ending/</guid><description>Stop telling me the world is ending. You don&apos;t know that. Neither do I.</description><pubDate>Fri, 05 Jun 2026 00:00:00 GMT</pubDate></item><item><title>500 agents at Edge Esmeralda — the missing layer is discovery and mediation</title><link>https://antonyevans.com/blog/engineering/c077-edge-500-agents-discovery-mediation/</link><guid isPermaLink="true">https://antonyevans.com/blog/engineering/c077-edge-500-agents-discovery-mediation/</guid><description>&lt;!-- Ready if we decide to also publish to blog; LinkedIn-only by default, matching C076. --</description><pubDate>Thu, 04 Jun 2026 00:00:00 GMT</pubDate></item><item><title>Google launched AI checkout at scale. Your store is in the system. You still won&apos;t appear.</title><link>https://antonyevans.com/blog/engineering/c074-google-io-ai-checkout/</link><guid isPermaLink="true">https://antonyevans.com/blog/engineering/c074-google-io-ai-checkout/</guid><description>Google launched AI checkout at scale. Your store is in the system. You still won&apos;t appear. Here&apos;s the part nobody is explaining.</description><pubDate>Thu, 21 May 2026 00:00:00 GMT</pubDate></item><item><title>True Norma launch announcement</title><link>https://antonyevans.com/blog/system-lens/c071-true-norma-launch-announcement/</link><guid isPermaLink="true">https://antonyevans.com/blog/system-lens/c071-true-norma-launch-announcement/</guid><description>I set out to build a DTC store almost entirely with AI.</description><pubDate>Tue, 12 May 2026 00:00:00 GMT</pubDate></item><item><title>How AI Agents Reshape Business Relationships</title><link>https://antonyevans.com/blog/engineering/c071-agents-relationships-agentic-economy/</link><guid isPermaLink="true">https://antonyevans.com/blog/engineering/c071-agents-relationships-agentic-economy/</guid><description>Not all business relationships do the same job. Research shows which ones survive the agentic economy, and which were always just expensive due diligence.</description><pubDate>Thu, 07 May 2026 00:00:00 GMT</pubDate></item><item><title>The COO&apos;s Job Is Building the AI Operating System</title><link>https://antonyevans.com/blog/engineering/c068-coo-job-is-building-ai-operating-system/</link><guid isPermaLink="true">https://antonyevans.com/blog/engineering/c068-coo-job-is-building-ai-operating-system/</guid><description>The COO&apos;s job in an AI-first company is to build the operating system the company runs on. Here is what that OS looks like and how to build it.</description><pubDate>Wed, 06 May 2026 00:00:00 GMT</pubDate></item><item><title>Agents sort business relationships — not destroy them</title><link>https://antonyevans.com/blog/engineering/c064-agents-sort-relationships/</link><guid isPermaLink="true">https://antonyevans.com/blog/engineering/c064-agents-sort-relationships/</guid><description>Agents won&apos;t kill business relationships. They&apos;ll sort them. The ones doing low-value information work will quietly become unnecessary. The ones doing the hard human jobs will become rarer, and more valuable.</description><pubDate>Mon, 04 May 2026 00:00:00 GMT</pubDate></item><item><title>Five Things AI Can&apos;t Replace — and Why Combining Them Is the Real Moat</title><link>https://antonyevans.com/blog/engineering/c059-five-things-ai-cant-replace/</link><guid isPermaLink="true">https://antonyevans.com/blog/engineering/c059-five-things-ai-cant-replace/</guid><description>Five things AI can&apos;t replace: trust, context, distribution, taste, and liability. These aren&apos;t product categories. They&apos;re structural layers that become more valuable as AI gets better, not less.</description><pubDate>Thu, 30 Apr 2026 00:00:00 GMT</pubDate></item><item><title>The Problem Wasn&apos;t the Model</title><link>https://antonyevans.com/blog/engineering/c060-seven-levels-claude-context/</link><guid isPermaLink="true">https://antonyevans.com/blog/engineering/c060-seven-levels-claude-context/</guid><description>I spent the first three months treating AI like a calculator. Type a question, get an answer. Occasionally useful, mostly generic.</description><pubDate>Mon, 20 Apr 2026 00:00:00 GMT</pubDate></item><item><title>Don&apos;t wait too long to learn Claude Code</title><link>https://antonyevans.com/blog/engineering/c063-dont-wait-claude-code/</link><guid isPermaLink="true">https://antonyevans.com/blog/engineering/c063-dont-wait-claude-code/</guid><description>You&apos;re probably sick of being told to learn AI tools. But this isn&apos;t that post.</description><pubDate>Sat, 18 Apr 2026 00:00:00 GMT</pubDate></item><item><title>You want skills, not agents</title><link>https://antonyevans.com/blog/engineering/c056-skills-not-agents/</link><guid isPermaLink="true">https://antonyevans.com/blog/engineering/c056-skills-not-agents/</guid><description>The agent hype isn&apos;t about AI capability. It&apos;s about human org design, and we&apos;re copying the wrong thing.</description><pubDate>Fri, 17 Apr 2026 00:00:00 GMT</pubDate></item><item><title>Why I&apos;m Writing So Much</title><link>https://antonyevans.com/blog/the-search-grounded/c057-why-i-write-so-much/</link><guid isPermaLink="true">https://antonyevans.com/blog/the-search-grounded/c057-why-i-write-so-much/</guid><description>You&apos;ve probably noticed I&apos;m writing a lot. Here&apos;s why I keep going anyway.</description><pubDate>Wed, 15 Apr 2026 00:00:00 GMT</pubDate></item><item><title>The Inversion</title><link>https://antonyevans.com/blog/ai-tech-operator/c055-the-inversion/</link><guid isPermaLink="true">https://antonyevans.com/blog/ai-tech-operator/c055-the-inversion/</guid><description>For most of human history, the most valuable place to be was the middle.</description><pubDate>Fri, 10 Apr 2026 00:00:00 GMT</pubDate></item><item><title>The org chart was always a harness. Dorsey just built a better one.</title><link>https://antonyevans.com/blog/ai-tech-operator/c051-org-chart-was-always-a-harness/</link><guid isPermaLink="true">https://antonyevans.com/blog/ai-tech-operator/c051-org-chart-was-always-a-harness/</guid><description>Nobody designed the org chart as a management philosophy. It was infrastructure.</description><pubDate>Thu, 09 Apr 2026 00:00:00 GMT</pubDate></item><item><title>What is a harness? The engineering layer that makes AI agents actually work.</title><link>https://antonyevans.com/blog/ai-tech-operator/c050-what-is-a-harness/</link><guid isPermaLink="true">https://antonyevans.com/blog/ai-tech-operator/c050-what-is-a-harness/</guid><description>!The LLM is the engine. The harness is the car.</description><pubDate>Tue, 07 Apr 2026 00:00:00 GMT</pubDate></item><item><title>Delegation vs Automation</title><link>https://antonyevans.com/blog/engineering/c039-delegation-vs-automation/</link><guid isPermaLink="true">https://antonyevans.com/blog/engineering/c039-delegation-vs-automation/</guid><description>Unpopular opinion: building AI workflows that stop for human confirmation isn&apos;t careful design. It might just be discomfort dressed up as caution.</description><pubDate>Mon, 06 Apr 2026 00:00:00 GMT</pubDate></item><item><title>Dad, Yogi, Searching — Why the Order Matters</title><link>https://antonyevans.com/blog/writing/c018-dad-yogi-searching/</link><guid isPermaLink="true">https://antonyevans.com/blog/writing/c018-dad-yogi-searching/</guid><description>Dad. Yogi. Searching for what to build next. That&apos;s the order for a reason.</description><pubDate>Fri, 03 Apr 2026 00:00:00 GMT</pubDate></item><item><title>Most companies haven&apos;t decided how to use AI — mandate vs redesign</title><link>https://antonyevans.com/blog/ai-tech-operator/c048-mandate-vs-redesign/</link><guid isPermaLink="true">https://antonyevans.com/blog/ai-tech-operator/c048-mandate-vs-redesign/</guid><description>Two CEOs used AI to cut headcount dramatically. They made opposite bets to get there.</description><pubDate>Wed, 01 Apr 2026 00:00:00 GMT</pubDate></item><item><title>Why Branding Still Matters in an Agent World</title><link>https://antonyevans.com/blog/engineering/c038-why-branding-still-matters-agent-world/</link><guid isPermaLink="true">https://antonyevans.com/blog/engineering/c038-why-branding-still-matters-agent-world/</guid><description>The brand work we did at Wild Earth was real. We were selling through Instagram and Facebook, and on those channels emotional resonance isn&apos;t a nice-to-have, it&apos;s the mechanism. The photography, the dog stories, the community, the tone of voice. People were scrolling and we had about two seconds to make them feel something. It worked. Brand investment drove revenue in a way that was measurable and direct.</description><pubDate>Tue, 31 Mar 2026 00:00:00 GMT</pubDate></item><item><title>My AI Stack — Running Work Through a Terminal</title><link>https://antonyevans.com/blog/engineering/c044-ai-stack-terminal/</link><guid isPermaLink="true">https://antonyevans.com/blog/engineering/c044-ai-stack-terminal/</guid><description>My goal: run my entire work life through a terminal. I&apos;m about 60% there. Here&apos;s what the setup looks like.</description><pubDate>Sun, 29 Mar 2026 00:00:00 GMT</pubDate></item><item><title>I Replaced HelloFresh with an OpenClaw Skill</title><link>https://antonyevans.com/blog/engineering/c046-hellofresh-openclaw/</link><guid isPermaLink="true">https://antonyevans.com/blog/engineering/c046-hellofresh-openclaw/</guid><description>OpenClaw is the fastest-growing open-source AI agent of 2026, with over 100,000 GitHub stars and a skills ecosystem anyone can extend. I built a skill that replaced my HelloFresh subscription, and what it took to build it says something about where a lot of billion-dollar convenience businesses are headed.</description><pubDate>Sun, 29 Mar 2026 00:00:00 GMT</pubDate></item><item><title>The Brand That Wants to Be Found by AI — But Not Bought by It</title><link>https://antonyevans.com/blog/notes/c047-brand-wants-found-not-bought/</link><guid isPermaLink="true">https://antonyevans.com/blog/notes/c047-brand-wants-found-not-bought/</guid><description>OpenAI launched Instant Checkout in September 2025. By March 2026, it was dead. Five months, roughly 30 merchants out of millions adopted it, and they&apos;ve since pivoted back to routing users to merchant sites. Most coverage focused on what went wrong technically: product data too messy to standardize at scale, no sales tax infrastructure, merchant onboarding described as &quot;arduous.&quot; Those things are all true. But there&apos;s a more fundamental reason the post-mortems have mostly missed.</description><pubDate>Sun, 29 Mar 2026 00:00:00 GMT</pubDate></item><item><title>Human UX vs Agent UX</title><link>https://antonyevans.com/blog/engineering/c035-human-ux-vs-agent-ux/</link><guid isPermaLink="true">https://antonyevans.com/blog/engineering/c035-human-ux-vs-agent-ux/</guid><description>Urgency works on humans. Scarcity works on humans. Beautiful photography works on humans. You&apos;ve spent years getting these things right — the above-the-fold her</description><pubDate>Fri, 20 Mar 2026 00:00:00 GMT</pubDate></item><item><title>Why Amazon Blocking Agent Crawlers Is the Most Telling Signal in Agentic Commerce</title><link>https://antonyevans.com/blog/engineering/c045-amazon-blocking-agent-crawlers/</link><guid isPermaLink="true">https://antonyevans.com/blog/engineering/c045-amazon-blocking-agent-crawlers/</guid><description>Amazon blocks agent crawlers. That&apos;s not a technical decision. It&apos;s a strategic one.</description><pubDate>Thu, 19 Mar 2026 00:00:00 GMT</pubDate></item><item><title>Agentic Readiness Checklist</title><link>https://antonyevans.com/blog/engineering/c032-agentic-readiness-checklist/</link><guid isPermaLink="true">https://antonyevans.com/blog/engineering/c032-agentic-readiness-checklist/</guid><description>When an AI agent visits your store, it doesn&apos;t see your homepage or your brand story. It reads product identifiers, schema markup, protocol manifests, and check</description><pubDate>Tue, 17 Mar 2026 00:00:00 GMT</pubDate></item><item><title>What an Agent \&quot;Cares About\&quot; When Buying</title><link>https://antonyevans.com/blog/engineering/c030-what-agent-cares-about-when-buying/</link><guid isPermaLink="true">https://antonyevans.com/blog/engineering/c030-what-agent-cares-about-when-buying/</guid><description>The next wave of buyers won&apos;t have feelings about your brand. They&apos;ll have decision criteria. AI agents are already making purchasing decisions in software, and</description><pubDate>Fri, 13 Mar 2026 00:00:00 GMT</pubDate></item><item><title>Why Most DTC Brands Are Invisible to Agents</title><link>https://antonyevans.com/blog/engineering/c031-dtc-invisible-to-agents/</link><guid isPermaLink="true">https://antonyevans.com/blog/engineering/c031-dtc-invisible-to-agents/</guid><description>91% of online stores are invisible to AI agents. The gap isn&apos;t traffic and it isn&apos;t brand. It&apos;s that the data isn&apos;t structured correctly.</description><pubDate>Wed, 11 Mar 2026 00:00:00 GMT</pubDate></item><item><title>B2A: Business to Agent — Who Is the Customer?</title><link>https://antonyevans.com/blog/engineering/c029-b2a-business-to-agent/</link><guid isPermaLink="true">https://antonyevans.com/blog/engineering/c029-b2a-business-to-agent/</guid><description>For 30 years, commerce ran on two categories. Both assumed the buyer was a human. That assumption just broke.</description><pubDate>Mon, 09 Mar 2026 00:00:00 GMT</pubDate></item><item><title>AI-Native PE Is Buying Plumbers. Here&apos;s What That Tells Me.</title><link>https://antonyevans.com/blog/product/c023-ai-native-pe-buying-plumbers/</link><guid isPermaLink="true">https://antonyevans.com/blog/product/c023-ai-native-pe-buying-plumbers/</guid><description>Private equity figured out where durable value lives before most founders did. Not software. Boring businesses with an AI layer on top.</description><pubDate>Mon, 02 Mar 2026 00:00:00 GMT</pubDate></item><item><title>The 5 Levels of Agentic Commerce</title><link>https://antonyevans.com/blog/engineering/c028-5-levels-agentic-commerce/</link><guid isPermaLink="true">https://antonyevans.com/blog/engineering/c028-5-levels-agentic-commerce/</guid><description>ChatGPT Instant Checkout launched on February 16. Within days, 800 million users had a direct checkout path through an AI agent. Glossier, SKIMS, Vuori — alread</description><pubDate>Thu, 26 Feb 2026 00:00:00 GMT</pubDate></item><item><title>Both Right: The Dalio/Diamandis Tension</title><link>https://antonyevans.com/blog/engineering/c011-dalio-diamandis-tension/</link><guid isPermaLink="true">https://antonyevans.com/blog/engineering/c011-dalio-diamandis-tension/</guid><description>I&apos;ve started calling it the simultaneous truth.</description><pubDate>Fri, 20 Feb 2026 00:00:00 GMT</pubDate></item><item><title>C008 Ai Tools Junior Delegation</title><link>https://antonyevans.com/blog/engineering/c008-ai-tools-junior-delegation/</link><guid isPermaLink="true">https://antonyevans.com/blog/engineering/c008-ai-tools-junior-delegation/</guid><description>How are you supposed to learn AI when you barely have time to do your job?</description><pubDate>Fri, 06 Feb 2026 00:00:00 GMT</pubDate></item><item><title>Knowing when to leave a role you built</title><link>https://antonyevans.com/blog/notes/c006-knowing-when-to-leave/</link><guid isPermaLink="true">https://antonyevans.com/blog/notes/c006-knowing-when-to-leave/</guid><description>I spent 7 years building a company. Then I walked away.</description><pubDate>Tue, 03 Feb 2026 00:00:00 GMT</pubDate></item><item><title>Why I&apos;m exploring franchises after 7 years as a startup COO</title><link>https://antonyevans.com/blog/operator-insights/c001-franchise-exploration/</link><guid isPermaLink="true">https://antonyevans.com/blog/operator-insights/c001-franchise-exploration/</guid><description>What if the best path to ownership isn&apos;t another startup?</description><pubDate>Fri, 23 Jan 2026 00:00:00 GMT</pubDate></item></channel></rss>