Essays on agentic commerce & AI-native companies RSS LinkedIn

What happens when AI becomes the commerce layer.

7 years scaling consumer brands. Now building AI systems. Writing at the intersection — for operators who want the structural view, not the ChatGPT-for-email take.

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About Antony

DTC revenue scaled as COO
$50M
raised
$42M
downloads of an AI doctor app
500k
alum, plus Bain and INSEAD
YC

Most DTC commentary is tactical. Most AI commentary is generic. I'm interested in what happens at the intersection.

7 years as COO scaling a DTC consumer brand, through Chapter 11 to profitability. Before that: YC, Bain, INSEAD, and a decade founding things. Cambridge Mathematics.

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Building

AI tools · Live

Mensara

Shared memory for your team and their AI agents — decisions, customers and ways of working in one Mind, with you deciding who can see and change what.

AI tools · In progress

Agent Engineer Master

Custom Claude Code skills built to a production bar — submit a brief and get a ready-to-install skill folder in 24–48 hours.

Developer tools · In progress

Shop CLI

A CLI that lets AI agents shop autonomously — search, compare, and purchase using a signed spending mandate without ever seeing payment credentials.

All projects →